Danger: Protein Missing!
I'm often asked what the difference between supplements is, mainly what is the difference between wholefood supplements and non-wholefood...
"Not so fast there, Smarty Pants®!"
It seems that every so often, a new company comes out with a new name, a new marketing angle, a new story to share. Today we focus on...
Surprise! Food-based, Plant-based, & Extract is just another marketing ploy.
Trigger words: “Food-based”, “Plant-based”, and “Extract” should alert the consumer that the product is not a wholefood product. As more...
Are your supplements Dead or Alive?
Are your supplements Dead or Alive? Last month, I wrote a blog describing how with regards to supplements, absorption means nothing if it...
Absorption Means Nothing
So much debate surrounds supplements based on “absorption”. When people are trying to decide which supplement to use, most often they...
**HOAX** Why the terms "Natural" & "Time Release" or "Sustained Release
In continuation of my last blog on “The Wholefood Deception,” this is to further provide insight into the deception that plagues the...
The Wholefood Deception
My interest with this blog is to provide you with an understanding of how marketing works, and most importantly how to look through...
Stop eating plant food; you're not a plant!
Stop Eating Plant Food! You are not a plant You have been lied to. You have been deceived. You have been told that the supplements you...
Be sure to include a Full postal address when sending a letter to your body
The Whole is greater than the sum of its parts. Therefore, wholefood is greater than the sum of its isolated parts, especially if you are...
Which form of Magnesium is best?
What form of Magnesium is best to take? This was a trick question, as there is only one form of Magnesium. Magnesium is magnesium. Let me...
